About me

Seth Ginsburg is the owner and Chief Designer of the marketing communications consulting firm, Sethburg Communications..

Sethburg Communications

Before founding Sethburg Communications in 1996, Mr. Ginsburg enjoyed an extensive career in the field of marketing communications research and planning – having worked on the accounts of some of the most important corporations in their categories (e.g. AT&T; Bell Atlantic: Nestle; SmithKline Beecham; Texaco; TGIFriday’s: Welch’s) for a number of prestigious agencies including:

Young & Rubicam, NY
Research Account Executive

Campbell/Mithun/Esty, NY
Senior Project Supervisor

J. Walter Thompson, NY
Senior Associate Research Director

Jordan, McGrath, Case & Taylor, NY
Vice President, Group Research & Planning Director

Creamer, Dickson, Bassford Public Relations, NY
Director of Research & Planning

Publicis/Bloom, Dallas
Principal, Director of Strategic Planning and Research

Skills

For the past several years Mr. Ginsburg has served as a guest lecturer at the Graduate School of Business of the University of Texas at Arlington . His book, “How It’s Done – A Marketing Communications Handbook for Marketing Communications Professionals,” was recently published by the Association of National Advertisers.

In addition to his work in the marketing communications field, Mr. Ginsburg is an author of books on a range of topics. His published books include: “Labor Plays of The Federal Theatre Project – An American Social Tapestry,” the suspense novel, “Don’t Talk To Strangers” and a collection of poetry, entitled ” New York Suite 1975 & Selected Poems.” Mr. Ginsburg’s poetry has received several awards. In 2005, he received a third place prize from the National Library of Poetry and won the Seymour Faust poetry contest.

Seth is also a songwriter and one half of the legendary band Ace Pounder & The Cowboy Bill Orchestra.

Mr. Ginsburg’s academic background includes an undergraduate degree from St. John’s College in Annapolis, Maryland. He received his graduate training, in Social Psychology, at the University of Pittsburgh.
Seth lives in Plano , Texas with his wife Suzanne, an elementary reading specialist, and their dogs Charles and Dominick.

I am currently:

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